Vice President, Digital Innovation Strategy & Corporate Alignment
Mary leads Strategy and Corporate Digital Alignment for the Digital Innovation and Business Development group. She has a passion for consumer insights, data and innovation. With more than 20 years of business, product and marketing leadership, Mary brings foresight into the business — championing ways to foster growth. She is driving change at Hallmark for Digital capabilities, Digital Connecting and a mobile-first approach to everything.
Before working with Hallmark Digital, Mary helped frame Hallmark’s brand strategy and promise and helped launch Hallmark Magazine. Mary is an advocate for obsessing about people, analytics and a mobile, social and global approach to digital technology and experiences.